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TEAM WHISTLE LAUNCHES BEAR GRYLLS ADVENTURES SERIES ON WHISTLE TV
Team Whistle previously entered a partnership with Banijay’s The Natural Studios To Launch The Bear Grylls Digital Network
NEW YORK – (May 12, 2021) –Team Whistle, the global sports media and entertainment company today announced the premiere of new series, Bear Grylls Adventures, premiering on Wednesday, June 5 at 9PM ET on Whistle TV, Team Whistle’s free ad-supported sports and entertainment digital network available across OTT platforms including: Samsung, Vizio, Roku and many more. The latest offering forms part of a pre-existing partnership with Banijay’s The Natural Studios.
Created as a compilation of survivalist Bear Grylls’ most intimate moments, the series brings his coolest tips, tricks of survival, as well as behind-the-scenes looks at his adventures and private life from The Bear Grylls Digital Network to an original format for Whistle TV. The Bear Grylls Digital Network is distributed globally across the globally-renowned adveturer’s social media channels, including YouTube, Snap, Instagram, Facebook and more.
“We partnered with Team Whistle to create The Bear Grylls Digital Network because we understood that social offers a sense of intimacy and immediacy that fans and adventurers love,” said Bear Grylls, Adventurer and Co-CEO, The Natural Studios. “My goal was to speak directly to my fans and empower them to learn tips and tricks for survival in the wild and in life. It’s been amazing to see the uptake here!.”
“Bear will remain a household name in outdoor sports and survival content for the foreseeable future, '' said Michael Cohen, CEO of Team Whistle. “The curated content we’ve created with Bear offers a glimpse into all areas of his life and is perfect to reimagine for our audiences that enjoy relatable, authentic stories on Whistle TV.”
About Team Whistle:
Team Whistle is a sports and entertainment media company built to engage and activate today’s fans worldwide through positive and relatable content, wherever and however they want it. Team Whistle is a pioneer in the data-driven creation and distribution of positive and relatable content in sports and entertainment for young audiences globally. Team Whistle's proven portfolio of unscripted, scripted and interactive shows are available across its expansive social and AVOD media distribution network. The company's video content IP and audience combined with its powerful analytical, production and commercial capabilities serve to help brands, distributors, talent, sports leagues and media companies activate and engage consumers across the content ecosystem.
About Whistle TV:
Whistle TV is Team Whistle’s free ad-supported sports and entertainment digital network featuring original shows and premium library content from studios, networks and leagues across the industry. Whistle TV offers ad-supported content around the clock focusing on original shows and episodic series that are positive and relatable across OTT platforms including: Samsung, Vizio, Roku and many more.
About The Natural Studios:
The Natural Studios is a multi-BAFTA-winning production house for the world’s greatest adventure programming. A joint venture with Banijay Group, it is run by Co-CEO’s Bear Grylls & Delbert Shoopman, and has a footprint of global properties that have inspired and moved people to go for it in their lives and never give up. TNS shows have been watched by over 2 billion people worldwide, with an aggregated audience of over 120 million for Running Wild (US) alone. And most recently, 3.6 billion online impressions were secured when Grylls embarked on an adventure with Prime Minister of India, Narendra Modi.
About Banijay:
Banijay stands as the largest international content producer and distributor; home to over 120 production companies across 22 territories, and a multi-genre catalogue boasting over 95,000 hours of original standout programming.
A collective of creative entrepreneurs, the group represents some of the biggest global brands including Survivor, Big Brother, Peaky Blinders, Temptation Island, MasterChef, Wallander, The Kardashians, Mr Bean, The Wall, Hunted, Black Mirror, Extreme Makeover: Home Edition and Deal or No Deal among others. Imagining and delivering high-quality multi-genre IP that was born locally and travels globally, the business offers the best stories told the best way.
Built on independence, creative freedom, entrepreneurialism and commercial acumen, the company, launched in 2008, operates under the direction of Chief Executive Officer, Marco Bassetti.
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Contact:
Stacey Richman
973-219-5872
