WHISTLE TV ANNOUNCES FIRST-EVER SLATE OF ORIGINAL PROGRAMMING AND SERIES FROM DUDE PERFECT AND 2HYPE

NEW YORK – (July 8, 2021) –Team Whistle, the global sports media and entertainment company today announced Whistle TV’s first-ever content slate comprised of original content, our best social franchises, and complimentary content from our featured creator partners that resonate with our audience like Dude Perfect, a sports and comedy group with 56.3M Youtube subscribers, and 2Hype, a sports and gaming collective that currently has 1.52M. Whistle TV, is Team Whistle’s free ad-supported sports and entertainment digital network available on The Roku Channel and other OTT platforms including: Samsung TV Plus, Vizio, TCL, Plex, DistroTV, STIRR, and LocalNow. We brokered deals in partnership with Cinedigm (NASDAQ:CIDM). It currently reaches over 70 million households in the US.

Whistle TV’s slate kicks off on Friday, July 9 at 8 PM ET with the launch of their newest documentary, ‘No Seasons Off,’ which follows the New York Gauchos Basketball program in the Bronx which is a 20-year old skills-development program that draws participants from all five boroughs and the Tri-State area during the academic year. The documentary was born from the learnings of Whistle’s flagship series ‘No Days Off ', which airs every Tuesday on YouTube and covers a prodigy in a different sport. The series to date has seen 3.5B cross-platform social views, and 2.5M subscribers for the show across platforms. ‘No Seasons Off’ will also premiere short form episodes on Whistle’s YouTube channel starting Monday, July 12 and be distributed on Snapchat Discover later this summer, where Whistle currently publishes 40+ episodes per week of original weekly content.

“Our first-ever Whistle TV content slate shows our commitment to creating relatable, feel good sports adjacent content that inspires our audiences,” said Matt Koenig, Vice President of Programming & Monetization. “Until now Whistle TV was focused on acquisitions, now we are focused on taking our brand programming that sees an impressive 4 billion views across platforms and creating new franchises native for our OTT from those learnings.”

Whistle will also include five of its fan-favorite returning series including: Meet the Pets (24,914,249 Cross Platform Views), My Hustle (70,498,966 Cross Platform Views), Bad Jokes (168,299,134 Cross Platform Views), and Dunk League (1,036,041,142 Cross Platform Views).

About Team Whistle:

Team Whistle is a sports and entertainment media company built to engage and activate today’s fans worldwide through positive and relatable content, wherever and however they want it. Team Whistle is a pioneer in the data-driven creation and distribution of positive and relatable content in sports and entertainment for young audiences globally. Team Whistle's proven portfolio of unscripted, scripted and interactive shows are available across its expansive social and AVOD media distribution network. The company's video content IP and audience combined with its powerful analytical, production and commercial capabilities serve to help brands, distributors, talent, sports leagues and media companies activate and engage consumers across the content ecosystem.

About Whistle TV:

Whistle TV is Team Whistle’s free ad-supported sports and entertainment digital network featuring original shows and premium library content from studios, networks and leagues across the industry. Whistle TV offers ad-supported content around the clock focusing on original shows and episodic series that are positive and relatable across OTT platforms including: Samsung, Vizio, Roku and many more.

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Contact:

Stacey Richman

srichman@teamwhistle.com

973-219-5872